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An online store, turnkey, with catalogue and payments

From a 50-product niche shop to a multi-vendor marketplace: catalogue, payments, warehouse, CRM integrations and customer accounts.

Pricing
  • Lite $1,446 ₴60,000
  • Standard $3,614 ₴150,000
  • Premium $6,024 ₴250,000
5–8 weeks
Discuss a project All services
  • Price and timeline fixed in the contract
  • The code and domain are yours
  • Reply within 2 hours, Mon–Sat 9:00–20:00

Still moving orders, stock and prices by hand?

Tick what sounds like you

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A store without manual work

The buyer places the order on their own, while stock, payment and delivery sync with your accounting. Only the work that really needs a person stays manual.

  1. What your customer sees

    • Filters products and sees real availability
    • Pays by card and picks a Nova Poshta branch
    • Asks about a product in chat and gets an answer at once
  2. What runs inside

    The bundle has no price of its own: each part can be ordered separately, at the price of its tier.

  3. What you get

    • Orders and payments in one window
    • Stock updates itself, nothing is re-typed
    • Products are exported to Prom, Rozetka and Google
Before

The store could not take payments, and some requests got lost in Messenger.

After

A filtered catalogue and a two-step checkout.

Case: Solomia Beauty
Forecast

Up to 80% of orders go through without a manager, and moving stock and prices takes 5–10 fewer hours a week.

A guide, not a promise: the actual figure depends on your niche, traffic and how fast your team replies.

Who a turnkey online store fits

Recognise even one of these and the rest of this page answers that exact case.

  • You have the product, but no online sales

    A store that takes payments and issues waybills — not a brochure site with a “write to us” button.

  • The builder store hit its ceiling

    Filters ignore stock, the cart drags, and the pricing logic you need is beyond what the platform allows.

  • Stock and orders live in the warehouse

    Sync with 1C or KeyCRM, so nobody re-keys the same data twice a day.

  • Wholesale with per-customer terms

    Personal prices, a closed client area, deferred payment and paperwork — a mass template cannot do this.

Industries we build it for: an online store

  1. An online clothing and shoe store

    Size charts, fitting and an easy return decide more than the ad budget. Product cards with photo zoom, size filters and a fast basket are the standard DEXA store kit.

  2. A cosmetics store

    Shoppers read ingredients and look for certificates and how-to-use notes. A full product card, reviews and skin-type filters cut half the support calls.

  3. An accessories and gifts store

    The range changes every season: quick filters by type, price and material keep it sane. Bundling, festive gift wrapping and on-time delivery bring buyers back.

  4. A home-goods store

    What matters is delivery, deadlines and stock synced with your accounting. Product cards, a two-step basket and 1C/BAS integration are exactly what site builders do not do.

  5. A baby-goods store

    Parents buy through material safety and age fit. Age filters, an ingredient line in every card and smart bundles raise the average cheque without pushy banners.

  6. A pet-goods store

    Food runs out on schedule, so recurring orders are the metric that matters. One-click reorders, matching by weight and age, and scheduled delivery all sit inside the store.

What an online-store build includes

This list sits in the estimate and the contract; anything else is agreed separately.

An online store, turnkey, with catalogue and payments

Price
from $1,446 (₴60,000)
Timeline
5–8 weeks

We design e-commerce around your business process: catalogue structure, fast search and filters, payments, delivery and sync with your accounting system. The store grows with you — from 50 SKUs to a marketplace without a rewrite.

  • A catalogue with smart filters and fast search
  • Payments, delivery and sync with your accounting
  • CRM and 1C/BAS integrations: stock and prices both ways
An online store, turnkey, with catalogue and payments

Included in the scope

  • Catalogue structure and product groups
  • Smart filters and fast SKU search
  • Product page with variants and a gallery
  • Cart and a 2–3 step checkout
  • Payments: LiqPay, WayForPay, monobank, Fondy
  • Delivery: Nova Poshta, Ukrposhta, Meest
  • Fiscalisation and a PRRo matched to your settlement form
  • Customer area: history, statuses, reorder
  • Admin for products, orders and stock
  • Sync with 1C, KeyCRM and the warehouse
  • Feeds for Prom, Rozetka and Google Merchant
  • Category SEO, GA4 and the sales funnel

What changes after launch

A shorter path to purchase

Fast filters, smart search and a 2–3 step checkout — fewer abandoned carts.

Everything under control

Payments, delivery, stock and orders in one dashboard, synced with your ERP.

Grows without moving

You add products, warehouses and languages to the same store: the architecture takes a bigger range and more traffic without losing speed.

What a turnkey store costs

“From” is the floor, not the quoted amount. The real budget appears after the brief and is fixed in the contract.

Lite

from $1,446 (₴60,000)

5–8 weeks

A small catalogue: up to 100 products, one payment system, Nova Poshta.

What is included

  • Up to 100 products, basic filters
  • Cart, payment, Nova Poshta delivery
  • Product admin, receipts/PRRO
  • GA4 + e-commerce events
  • We write the copy from your facts
  • 2 design rounds
What is not
  • 1C and the warehouse are in Standard
  • A buyer account is in Standard

30-day warranty · Payment 30/40/30

After launch: 3 months of Lite care

Premium

from $6,024 (₴250,000)

3–5 months

Several warehouses, wholesale prices and selling through marketplaces.

What is included

  • Unlimited products, several warehouses
  • Multi-currency and B2B payments
  • A buyer account and a wholesale account
  • Prom and Rozetka APIs, comparison and search with suggestions
  • We write the copy from your facts
  • 4 design rounds
What is not
  • A CRM of your own or dashboards with different logic belong to CRM or an app
  • Maintaining a builder platform is not our format

30-day warranty · Payment 30/40/30

After launch: 6 months of Premium care

What moves the price

  • How many SKUs and how complex a product page
  • Variants: size, colour, configuration, stock
  • Pricing logic: wholesale, segments, cumulative discount
  • How many integrations: warehouse, payment, delivery, CRM
  • Whether customer and manager areas are required
  • Multi-vendor mode: sellers, commission, payouts

Paid separately

  • Domain, hosting and email services
  • Payment-system fees and delivery costs
  • Product photography when there are no photos
  • Licences and upkeep for 1C, CRM, the fiscal register
  • Ad budget and price work on marketplaces
  • A second language, currency or tax/customs modules
All pricing

Start 500 — a ready site when the budget is tight

An authored build on our proven design system with real copywriting and green speed — fast and dependable, not a drag-and-drop builder. It is not a bespoke motion project: when you grow, we migrate you to a full package and keep what is already built.

from $506 ₴21,000 Start 500

A ready build for whoever is starting out: your photos, your colour, live in 5–7 days

What is inside

  • One page (landing or site-card), up to 7 blocks
  • A ready DEXA design: your photos, your colour, your copy
  • Fast Astro: responsive, SEO baseline, schema.org
  • Enquiry form → Telegram / email
  • GA4 analytics, SSL and the deploy done for you
  • The domain is a separate line: registered in your name
Also included +3
  • Live in 5–7 days with a 30-day warranty
  • Or monthly: from $70 (₴2,890)/mo with hosting and up to 5 hours of edits
  • Later you move to Lite / Standard / Premium with the paid months credited
Choose plan

Scales up to — if, later, you need more

from $699 ₴29,000 Lite

A layout made for your offer, not a set of ready blocks

An online store: your own, Horoshop or Prom

A platform can genuinely be cheaper — that is the honest answer, not a pitch. Look at the share of turnover and at what you will not be able to do.

Compare with:
An online store: your own, Horoshop or Prom
Criterion A store builderA marketplaceYour own store
Start and budget A store builder Fast and the cheapest: a subscription A marketplace Fast: signup plus a commission per sale Your own store A project from $1,446 (₴60,000)
What you pay every month A store builder A subscription that grows with turnover A marketplace The platform’s commission and fees Your own store Hosting and support — no share of turnover
Pricing and stock logic A store builder Whatever the platform allows A marketplace The marketplace’s rules, not yours Your own store Any: wholesale, segments, a live link to the warehouse
Who owns the customer A store builder Partly yours A marketplace The marketplace’s Your own store Yours: account, email, repeat sales
Speed and search A store builder Depends on the theme and its apps A marketplace Not your technical SEO Your own store Static Astro, categories built for search

What we write into the contract

This list sits in the estimate and the contract — the manager repeats it on the call too.

A project starts at $506 (₴21,000)

Discuss the terms →
  • A fixed estimate after the free brief
  • Payment in stages 30/40/30, 50/50 on Lite
  • Dated stages and a delivery date
  • The warranty is 30 days, 60 on the corporate Standard and 90 on the Premium — defects free of charge, changes outside the tier billed separately
  • Domain, hosting, code and access registered in your name
  • Revisions built into each stage: the layout is approved before it is coded
  • Agreement, invoice and act — the pack your accountant asks for
30 days
Warranty after launch
50/50
Payment in stages
2 h
reply to your brief
5–8 weeks
Typical project timeline

How we work

Six steps from idea to launch — sequential, transparent and predictable.

1–3 days

Brief & analytics

We study your business, competitors and audience. Define goals and success metrics.

  • Goals & metrics
  • project map
  • scope
  • estimate
1–2 weeks

Prototype & design

We design the structure, create the UI concept and approve the visual language.

  • UX prototype
  • UI concept
  • design system
  • responsive
2–8 weeks

Development

Layout, code, content. Weekly progress demos keep you in the loop.

  • Frontend
  • business logic
  • integrations
  • headless CMS
3–7 days

Testing & QA

We check on real devices and browsers, fix edge cases and log the speed figures in a report.

  • Cross-browser QA
  • Core Web Vitals
  • automated tests
  • a11y
1–2 days

Launch

We deploy to production and connect the domain, SSL, analytics and monitoring.

  • Deploy
  • domain & SSL
  • analytics
  • 301 redirects
  • SEO base
ongoing

Growth & support

We keep growing the product: new features, A/B tests, speed improvements and a support plan with defined response times.

  • Iterations
  • A/B tests
  • speed & conversion
  • monitoring
  • support

DEXA projects

All projects →

What people say after launch

Quotes taken from working threads — rough edges included.

The price was higher than I had set aside. A freelancer had promised a store for half the money, but before him two of my shop windows simply did not take payments. Half my enquiries were lost in DMs because I did not open them for weeks — I see them all now. Edits go into the Telegram chat, a day or two and it is done.
Read the full review

The price was higher than what I had set aside, and at first I did not want to agree. A freelancer before them had promised a turnkey store for half the money, but before him I had two shop windows where the payment simply did not go through. For the first days it annoyed me that there was nothing to look at: they asked about stock and about where an order is supposed to land, and showed no mockups. Then it turned out half my enquiries were getting lost in DMs because I did not open them for weeks. I see all of them now. Edits go into the Telegram chat, a day or two and it is done.

Олена Г. founder, beauty store
I am in Manchester, so I braced for timezone problems and for explaining everything twice. None of it happened — in Slack they answered faster than my local contractor. The store is in English and runs without hiccups. The one thing I can hold against them: the mailing list only came up in the third week, though I had asked from the start.
Read the full review

I am in Manchester, so I braced for timezone problems and for having to explain everything twice. None of it happened — in Slack they answered faster than my local contractor. The store is in English and runs without hiccups. The one thing I can hold against them: the mailing list only came up in the third week, although I had asked for it from the start.

Helen M. founder, home goods
Three thousand items in the catalogue and the server holds it. That is the part I am willing to sign for, because the two contractors before them broke on exactly this. Search is instant, and the sales reps no longer mail price spreadsheets. The interface is not beautiful, I asked for something else, but it does not affect speed, so I did not go to war over it.
Володимир С. sales director, construction
The 1C integration came up, and that is the reason we started any of this. Half a star off for the admin handover: it dragged on, I did not read the docs myself, and the person who walks you through the interface only turned up in the third week. The questions stopped once they sent a separate guide. The warehouse no longer keeps its count in a notebook.
Read the full review

The 1C integration came up, and that is the reason we started any of this. Half a star off for the handover into the admin panel: it dragged on, I did not read the documents myself, but the person who walks you through the interface only turned up in the third week. The questions stopped once they sent a separate guide. All in all it is a working tool, and the warehouse no longer keeps its count in a notebook.

Богдан І. director, auto parts
I change prices and stock myself, without a developer, and the project has already paid for itself on that alone. It used to take up my Monday evening. Demand here is seasonal and spikes in summer, and what matters is that the site does not fall over in the heat — so far it holds. I did not want a CRM at first, it struck me as something for office people, but they explained it without any talk of digital transformation.
Остап В. farm owner with an online shop
I ordered it to sell, not to look pretty. For the first weeks I regretted spending that much — until I saw the average cheque go up. I do not regret it now, although by the standards of our market it is a lot. I do not like long threads, they answer short, and for me that matters more than a nice call in Zoom.
Іван К. store owner
My WooCommerce took forever to open on a phone. They replaced the front end and you feel it by hand, without any numbers. They wrote speed and SEO into the contract as a separate line — that is why I gave it to them and not to a freelancer asking half as much. For three weeks I could not hand over the domain access, and nobody turned it into a scandal.
Read the full review

My WooCommerce took forever to open on a phone. They replaced the front end and you feel it by hand, without any numbers. They wrote speed and SEO into the contract as a separate line — that is why I gave it to them and not to a freelancer asking half as much. The problem was on my side: for three weeks I could not hand over the domain access, and nobody turned it into a scandal.

Павло С. founder, eco goods
They made the deadline and stayed with the amount we had agreed. The site is alive and brings orders. Small tweaks were answered the same day, even though I asked three times and the small stuff was my own fault.
Марія Л. workshop founder

Solutions for a specific job

Ready-made scenarios for your case — with examples and indicative pricing.

Questions about an online store

What people ask about this product specifically — price, timeline and where responsibility sits.

Pick a question
DEXA online · we reply within 2 hours

Hi! I’m from the DEXA team. Pick a question — I’ll answer right away, no “a manager will call you back”.

How much does an online store cost?

from $1,446 (₴60,000) for a Lite store with the core set, from $3,614 (₴150,000) for the full turnkey build.

The figure is fixed in the contract after a brief, once we can see the SKU count, variants and integrations.

Do I need a fiscal register (PRRo) for an online store?

It depends on how exactly you take payments and what ownership form you have — there is no universal answer.

At the brief we match your settlement scenarios against your bank and tax requirements and put the needed solution in the estimate, instead of promising you will not need one.

Which payment systems do you connect?

LiqPay, WayForPay, Fondy, monobank — on your own bank account, not ours.

Instalments, subscriptions or payouts between sellers are separate logic and are discussed before the start.

Can you migrate products from Excel or 1C?

Yes. Import from a file, a database or the old store is part of the work; what matters is that the data carries SKUs, stock and categories.

If the base is a mess we clean it first and migrate after.

How many products can the store hold?

A catalogue of thousands of SKUs on a static frontend with proper search indexes does not sag the way a builder theme does.

The limit is infrastructure budget, not technology — which is why we ask the real position count before quoting.

Who will run the store day to day?

Your team, when an admin panel is in scope and we have trained it.

At the start that is 30–60 minutes a day with no developer; after that, hourly work or a care plan.

What does it cost to keep a store running?

Hosting, domain, payment fees and delivery are your direct costs — we do not earn on them.

Support with edits, monitoring and backups is from $72 (₴3,000)/mo if you want speed and copies without your own technician.

Creating an online store: how long and what do you need?

Lite takes 5–8 weeks, Standard 8–14 weeks.

You need products with photos and descriptions, payment and delivery details, and warehouse access if you have one.

Online store creation price: how much is it?

Lite — from $1,446 (₴60,000), Standard — from $3,614 (₴150,000), Premium — from $6,024 (₴250,000).

The price depends on the number of products, payments and 1C.

Can I change prices, stock and products myself?

Yes. In the store admin you add products, change prices and stock and see the orders.

On Standard with 1C or BAS sync, prices and stock come from your accounting on their own, so nothing is edited twice.