Website speed: an audit and fixes on the live site
Website loading speed: the diagnosis behind LCP, INP and CLS — heavy images, excess scripts, weak hosting — and the fixes shipped on the live site, usually with no redesign, in 1–2 weeks.
- Lite $241 ₴10,000
- Standard $723 ₴30,000
- Premium $1,446 ₴60,000
- Price and timeline fixed in the contract
- The code and domain are yours
- Reply within 2 hours, Mon–Sat 9:00–20:00
The site is slow on a phone and customers leave?
Tick what sounds like you
Matches 0 of 6
The page opens before the customer leaves
We find what exactly slows the site, fix it on a staging copy and show the numbers before and after. Then we watch that new edits do not slow it down again.
-
What your customer sees
- Sees the page at once, even on mobile data
- Scrolls and taps without lag
- Reaches the request or payment instead of closing the tab
-
What runs inside
- Speed audit and fixes from $241 (₴10,000)
- Redesign if the theme is outdated from $241 (₴10,000)
- Monitoring in support from $72 (₴3,000)/mo
The bundle has no price of its own: each part can be ordered separately, at the price of its tier.
-
What you get
- LCP, INP and CLS report before and after
- Fixes on a staging copy, with a backup
- Speed watched after the work too
LCP under 2.5 s on a phone, inside Google’s green zone, and conversion grows by 5–15%.
A guide, not a promise: the actual figure depends on your niche, traffic and how fast your team replies.
Who needs a faster site
Recognise even one of these and the rest of this page answers that exact case.
-
The site takes ages to open on a phone
The first screen appears after several seconds, and part of your visitors never reach the form.
-
Lighthouse shows red
You see the numbers but not the causes: what to touch first — images, scripts, caching or the server.
-
The ads cost money, the leads do not come
A slow landing page eats the budget: the same traffic, a lower conversion, a higher cost per lead.
-
The site got heavier after the updates
A new plugin, theme, analytics tag, chat — speed dropped and nobody is visibly guilty.
What speed work includes
This list sits in the estimate and the contract; anything else is agreed separately.
Website speed: an audit and fixes on the live site
- Price
- from $241 (₴10,000)
- Timeline
- 1–2 weeks
Speed is not a nice-to-have — it is a ranking and conversion factor: every extra second costs up to 20% of leads. We start with an audit on real data (Lighthouse, CrUX, your analytics), then a prioritised fix list ordered by impact per dollar. Work happens on the live site — WP, Shopify or custom — no rewrite unless it pays off.
- Lighthouse audit + CrUX data
- LCP / INP / CLS fixes
- Compression, lazy images and real-user monitoring
Included in the scope
- A Lighthouse audit plus real-user data
- A diagnosis page by page, not on the average
- Images: WebP/AVIF, sizing, lazy loading
- Scripts: drop the excess, defer the rest
- Critical CSS and fonts without a stall
- Edge caching and server response time
- Compression and HTTP/2
- LCP, INP and CLS fixes on the live site
- A staging subdomain before production
- Post-fix metric monitoring
- A before-and-after report with the numbers
- A list of what you can still do yourself
What changes after launch
Green CWV, no magic
Every report shows what hurt, what we changed and how LCP/INP/CLS moved for real users.
Conversion follows speed
Faster stores and landings lift add-to-cart and lead rate — visible in GA4, not just Lighthouse.
Minimal risk
Fixes ship on a staging subdomain with backups and rollback. The live site never breaks mid-surgery.
What speed work costs
“From” is the floor, not the quoted amount. The real budget appears after the brief and is fixed in the contract.
from $241 (₴10,000)
Find the causes and remove the heaviest of it: images, scripts, caching.
What is included
- A Lighthouse and CrUX audit — free
- A fix list ranked by effect per hryvnia
- Up to 8 hours of work on the live site
- A Lighthouse report before and after
- We write the copy from your facts
- 2 design rounds
What is not
- Hosting, a CDN and real-user monitoring are in Premium
- A redesign is a different service
30-day warranty · Payment 50/50
After launch: 1 month of Lite care
from $723 (₴30,000)
Everything is slow: images, scripts, fonts and the rendering itself.
What is included
- LCP, INP and CLS across the site
- Images, scripts, fonts — up to 20 hours
- Core Web Vitals per page
- Checking that the result does not slide back
- We write the copy from your facts
- 3 design rounds
What is not
- Moving to other hosting and a CDN is in Premium
- Monthly reports are in Premium
30-day warranty · Payment 30/40/30
After launch: 2 months of Lite care
from $1,446 (₴60,000)
Speed is part of the revenue: a store, media, a lot of paid traffic.
What is included
- Hosting and a CDN for your project
- Real-user monitoring
- A monthly report for three months
- Everything from Standard
- We write the copy from your facts
- 4 design rounds
What is not
- Rebuilding logic and redesigns are their own directions
- The services themselves (hosting, CDN) are billed to you
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
What moves the price
- How many templates and page types we touch
- The platform: WordPress, OpenCart, Tilda or custom
- Whether code and server settings are reachable
- How many images there are, and in what state
- The quality of the current hosting
- Whether the look must survive untouched
Paid separately
- The hosting itself: if it is weak, you pay for the new one
- Paid CDN plans and optimisation services
- Content work: forty heavy blocks are not a technical problem
- Designing a new look — that is a different service
- Ongoing monitoring after the fixes — a care plan
Speeding it up: yourself or with us
Speed is not bought with one button: below shows what a plugin gives and what needs hands in the code.
| Criterion | Leave it as is | A “speed” plugin | Optimisation by diagnosis |
|---|---|---|---|
| What changes | Leave it as is Nothing but the worry | A “speed” plugin Caching and compression behind one button | Optimisation by diagnosis The actual causes: images, scripts, the server |
| Risk | Leave it as is Your loss is the pages people abandon | A “speed” plugin A conflict with the theme, the site breaks | Optimisation by diagnosis A staging subdomain and a rollback |
| Effect after a month | Leave it as is The same site | A “speed” plugin Partial and often unstable | Optimisation by diagnosis Visible in the report and in user data |
| Price | Leave it as is Free today, expensive later | A “speed” plugin A subscription or a one-off | Optimisation by diagnosis from $241 (₴10,000), the audit is free |
| When this is the right choice | Leave it as is The site is already fast | A “speed” plugin The platform does not allow code changes | Optimisation by diagnosis The pages are heavy, access exists, you want a result |
What we write into the contract
This list sits in the estimate and the contract — the manager repeats it on the call too.
A project starts at $506 (₴21,000)
Discuss the terms- A fixed estimate after the free brief
- Payment in stages 30/40/30, 50/50 on Lite
- Dated stages and a delivery date
- The warranty is 30 days, 60 on the corporate Standard and 90 on the Premium — defects free of charge, changes outside the tier billed separately
- Domain, hosting, code and access registered in your name
- Revisions built into each stage: the layout is approved before it is coded
- Agreement, invoice and act — the pack your accountant asks for
How we work
Six steps from idea to launch — sequential, transparent and predictable.
Brief & analytics
We study your business, competitors and audience. Define goals and success metrics.
- Goals & metrics
- project map
- scope
- estimate
Prototype & design
We design the structure, create the UI concept and approve the visual language.
- UX prototype
- UI concept
- design system
- responsive
Development
Layout, code, content. Weekly progress demos keep you in the loop.
- Frontend
- business logic
- integrations
- headless CMS
Testing & QA
We check on real devices and browsers, fix edge cases and log the speed figures in a report.
- Cross-browser QA
- Core Web Vitals
- automated tests
- a11y
Launch
We deploy to production and connect the domain, SSL, analytics and monitoring.
- Deploy
- domain & SSL
- analytics
- 301 redirects
- SEO base
Growth & support
We keep growing the product: new features, A/B tests, speed improvements and a support plan with defined response times.
- Iterations
- A/B tests
- speed & conversion
- monitoring
- support
DEXA projects
What people say after launch
Quotes taken from working threads — rough edges included.
Solutions for a specific job
Ready-made scenarios for your case — with examples and indicative pricing.
- E-commerce · marketplaces Marketplace development, turnkey See the solution
- CRM · wholesale & B2B A CRM for wholesale: the deal run from enquiry to payment See the solution
- Websites · hospitality A website for a hotel that takes bookings around the clock See the solution
- E-commerce · beauty A cosmetics store that carries the buyer to checkout See the solution
- CRM · logistics A CRM for logistics: cargo tracking that ends the “where is my shipment” calls See the solution
- Websites · finance A website for fintech and investment firms: trust and stability See the solution
- Site-card · legal services A lawyer’s site-card that shows the specialisation See the solution
- Landing · auto service A car service website that fills the schedule See the solution
- Websites · healthcare and dental A clinic website: booking a doctor without a call See the solution
- Websites · beauty salons A beauty salon website where clients book themselves See the solution
- Websites · restaurants and cafés Restaurant website: menu, table booking and banquets See the solution
- Websites · online schools and courses Online school website: courses, syllabus and cohort sign-up See the solution
- Websites · psychologists and therapists A psychologist website: clients book without hesitating See the solution
- Websites · real estate agencies Website and CRM for a real estate agency See the solution
- Websites · construction and renovation Construction company website: projects, calculator and quotes See the solution
- Websites · travel agencies Travel agency website: tour search, last-minute deals and matching See the solution
- Websites · cleaning Cleaning company website: price, time and payment without a call See the solution
- Websites · barbershops Barbershop website: book your barber without calls or DMs See the solution
- Websites · kindergartens Private kindergarten website: parents see prices and book a tour See the solution
- Websites · driving schools Driving school website: the course price before a call and online group sign-up See the solution
Get a free website audit in 48 hours
Speed, SEO, conversion — a 12-page report with a prioritized fix plan. No obligation, no spam: we show what to improve even if you never hire us.
Questions about site speed
What people ask about this product specifically — price, timeline and where responsibility sits.
Hi! I’m from the DEXA team. Pick a question — I’ll answer right away, no “a manager will call you back”.
How do I check my website speed?
Yourself: Lighthouse and PageSpeed Insights on desktop and mobile.
More useful is real-user data in Search Console — a lab test shows a reference machine, not your visitor.
Our free audit runs on your own pages and names what exactly drags.
What counts as a normal speed?
Google’s Core Web Vitals guidance: LCP under 2.5 seconds, INP under 200 milliseconds, CLS under 0.1.
Anything slower is visible less in the number than in the pages people leave.
Does speed affect Google rankings?
It does, as part of page experience — and usually it affects conversion more strongly than position.
That is why we count the effect with two numbers: what happened to the rankings and what happened to the leads.
Can a WordPress or Tilda site be made faster?
It can, with a different ceiling: on WordPress, edits in the theme and plugin code buy a lot; on closed builders the access is limited — and the audit honestly shows which share of the problem you simply cannot touch.
How long do the fixes take?
1–2 weeks for the base package — up to 8 hours of work: audit, agreed priorities, fixes on a staging subdomain, then observation.
A site that is actually down is handled as an emergency.
Is the audit enough to do the work myself?
Yes. The report is an ordered list of fixes with the expected effect, and you can hand it to any team.
We do not keep your access and we do not turn a diagnosis into a hostage.
The site loads slowly: what should I do?
Start with a free audit: what slows it down — images, scripts, fonts or hosting.
Then fixes on the live site: from $241 (₴10,000) for the audit and up to 8 hours of fixes (Lite).