Barbershop website: book your barber without calls or DMs
The client picks a barber, a service and a free slot, and the booking lands in the schedule and the CRM. The bot sends a reminder before the visit and, three weeks later, offers to book the same barber again.
- Indicatively
- from $940 (₴39,000)
- Timeline
- 3–4 weeks
- Warranty
- 30 days
People come back to their barber, not to the sign over the door, so the site is built around booking a specific person: photos, level, price and today’s free slots. Reminders and a regulars’ club keep repeat visits coming. Service and neighbourhood pages target searches like “barbershop Lviv centre” and “men’s haircut price”.
- Fixed estimate after a brief
- Speed measured before handover
- Reply within 2 hours on working days
- A slot today He decides on a haircut in the morning and wants it the same evening.
- His own barber Clients return to a person, so booking goes to a barber, not a time.
- A reason to return A reminder at the right moment and a discount for regulars.
Barbershop website: new or rebuilt
Pick your situation — below you can see what we do in each.
No website yet
A site exists, but people book in DMs
Where a barbershop loses clients — and what the site does about it
Five steps from search to the next haircut. At each one, some people go to the shop next door.
-
Looks for a barbershop
“Barbershop near me” or “men’s haircut price Lviv”.
Leaves if:Google shows only an Instagram page with no prices or address.
The site does:service and neighbourhood pages with prices and LocalBusiness markup.
-
Picks a barber
Looks at the work and the price.
Leaves if:photos without names, a “from” price with no barber level.
The site does:barber profiles with work, level and price.
-
Books
Wants a slot tonight.
Leaves if:sent a DM, got a reply the next morning.
The site does:free slots from the schedule and booking in a minute.
-
Shows up
A few days pass between booking and visit.
Leaves if:forgot the booking, the chair stays empty.
The site does:a Telegram reminder and rescheduling from the message.
-
Comes back
Three or four weeks later it is time for a haircut again.
Leaves if:nobody reminded him, he went somewhere closer.
The site does:the bot offers the same barber, the club gives a discount.
What an empty chair costs
Enter your numbers: how many bookings a week get lost in DMs or never show up, and the average ticket.
You lose per month
24,080 ₴
Per year 288,960 ₴
This is arithmetic on your numbers, not our forecast. Move the sliders to match your schedule.
Barbershop website: what it looks like
The first screen of the barbershop site from our case. The numbers mark what leads a client to a booking.
- The promise up front Booking without calls is the first thing a client looks for.
- One-click booking The booking button sits next to prices, no scrolling.
- Booking in the header The booking button stays in the header on every screen.
- A free slot today The nearest slot and barber shown right on the photo.
- Same on a phone Most people book from a phone, so everything is thumb-sized.
DMs, a booking app or your own website
How the barbershop gets bookings and who owns the client base in each option.
| Criterion | Instagram only | Booking app | Own site with a CRM |
|---|---|---|---|
| Booking | Instagram only Back-and-forth in DMs | Booking app The app’s widget | Own site with a CRM Booking by barber on the site |
| Clients | Instagram only Chats on the front-desk phone | Booking app Stored in the app, export limited | Own site with a CRM Your CRM with visit history |
| Google search | Instagram only A profile with no prices | Booking app A page on the app’s domain | Own site with a CRM Service and neighbourhood pages |
| Repeat visits | Instagram only If the client remembers | Booking app Template newsletters | Own site with a CRM A reminder to book their barber |
| Monthly | Instagram only Free, but front-desk time | Booking app A fee per barber | Own site with a CRM Hosting |
How much a barbershop website costs
One shop is fine with a business-card site with online booking. A chain or a shop with gift cards and a club needs a corporate site with a CRM.
Site-card
One to three pages so people find you in Google and write to you directly. Up to 3 pages is a card site; from 5 pages the corporate direction begins.
If the budget is tight and you only need to exist — "Start 500". If you need a layout for your niche — Lite and above.
from $699 (₴29,000)
A sole proprietor or service practitioner who needs one page with a layout of their own.
What is included
- 1 page, a layout drawn for the niche
- Telegram enquiry form
- Basic motion
- GA4, SEO baseline, SSL, the domain is yours
- We write the copy from your facts
- 2 design rounds
What is not
- A second language — separate
- The admin panel is in Standard
30-day warranty · Payment 50/50
After launch: 1 month of Lite care
from $940 (₴39,000)
Those who need two more pages besides the home page: services, prices, examples.
What is included
- Up to 3 pages on a custom layout
- Scroll motion (GSAP)
- GA4 + Meta Pixel, form events
- A CMS: you edit copy, photos and blocks yourself
- We write the copy from your facts
- 3 design rounds
What is not
- A second language — separate
- 3D is in Premium
30-day warranty · Payment 30/40/30
After launch: 2 months of Lite care
from $1,181 (₴49,000)
Those who need both the image and the enquiries: advanced motion, two languages.
What is included
- Up to 3 pages, advanced motion
- Two languages included
- Every analytics event + a copy-structure consultation
- A speed report before handover
- We write the copy from your facts
- 4 design rounds
What is not
- A store, dashboards and complex integrations are their own directions
- A third language is quoted separately
30-day warranty · Payment 30/40/30
After launch: 2 months of Standard care
Landing page
One page that sells one offer to cold traffic from ads: a structure built on objections, a layout of its own, analytics behind every click.
Buying traffic — a landing. Simply being findable — a card page.
from $699 (₴29,000)
One offer, one traffic channel, a campaign that starts without waiting.
What is included
- A layout for the offer, 1 page
- Blocks that answer each objection
- GA4 and UTM tags
- A Telegram enquiry form
- We write the copy from your facts
- 2 design rounds
What is not
- A headline test is in Standard
- The admin panel is in Standard
30-day warranty · Payment 30/40/30
After launch: 1 month of Lite care
from $1,084 (₴45,000)
Those spending on ads who want to know which variant sells.
What is included
- Scroll motion (GSAP)
- Two headline variants for an A/B test
- Meta Pixel plus funnel events
- Variants per query group
- We write the copy from your facts
- 3 design rounds
What is not
- 3D elements and A/B block variants are in Premium
- A monthly funnel report belongs to care, not the build
30-day warranty · Payment 30/40/30
After launch: 2 months of Lite care
from $1,566 (₴65,000)
Those putting a bigger traffic budget behind the page and wanting every block measured.
What is included
- An extended design with 3D elements
- A/B block variants to test what converts
- Funnel events in analytics
- A monthly funnel report
- We write the copy from your facts
- 4 design rounds
What is not
- Many pages and a blog belong to the corporate site
- A catalogue with payments belongs to the store
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
Corporate site
From 5 pages about the company: services, cases, team, prices, blog. Whoever arrives from search or a tender checks you here.
5–7 pages, one language and edits done for you — Lite. Bespoke design, two languages, a CMS and a blog — Standard.
from $1,325 (₴55,000)
A small company that needs more than one page but no complex logic.
What is included
- 5–7 pages on a custom, simplified layout
- One language
- Copy and photo edits go through us (no admin panel)
- Telegram enquiry form, chat + AI included
- We write the copy from your facts
- 2 design rounds
What is not
- The admin panel and the blog are in Standard
- Complex motion is in Standard
30-day warranty · Payment 30/40/30
After launch: 2 months of Lite care
from $2,145 (₴89,000)
A company with services, cases and a team that wants enquiries from search.
What is included
- 5–10 pages, bespoke design + GSAP
- Two languages included
- A CMS, the blog and the cases — all editable in-house
- Advanced SEO + a Lighthouse report at handover
- We write the copy from your facts
- 3 design rounds
What is not
- An editor role, 3+ languages and a monthly report are in Premium
- A store and a CRM are their own directions
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
from $3,494 (₴145,000)
Companies with 10–20 pages, several languages and a CRM integration.
What is included
- 10–20 pages, extended motion and 3D
- Two languages included, a third as an option
- Filterable cases, an editor role in the CMS
- A CRM integration and a monthly report
- We write the copy from your facts
- 4 design rounds
What is not
- Buyer accounts and a product catalogue belong to the store
- A system of record of your own belongs to the CRM direction
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
Online store
Catalogue, cart, payment, delivery, an account. The code and the domain are yours — no platform rent, nobody else's rules.
Up to 100 products and one payment method — Lite. Warehouse, 1C, a buyer account — Standard. Several warehouses and B2B — Premium.
from $1,446 (₴60,000)
A small catalogue: up to 100 products, one payment system, Nova Poshta.
What is included
- Up to 100 products, basic filters
- Cart, payment, Nova Poshta delivery
- Product admin, receipts/PRRO
- GA4 + e-commerce events
- We write the copy from your facts
- 2 design rounds
What is not
- 1C and the warehouse are in Standard
- A buyer account is in Standard
30-day warranty · Payment 30/40/30
After launch: 3 months of Lite care
from $3,614 (₴150,000)
A full store: no product limit, several payments, 1C/BAS and a buyer account.
What is included
- Unlimited products, advanced filters
- Several payment systems, Uktposhta, Meest
- 1C/BAS, warehouse and a buyer account included
- Advanced SEO and bulk import
- We write the copy from your facts
- 3 design rounds
What is not
- Prom/Rozetka and a public API are in Premium
- A wholesale account and multi-currency are in Premium
30-day warranty · Payment 30/40/30
After launch: 6 months of Standard care
from $6,024 (₴250,000)
Several warehouses, wholesale prices and selling through marketplaces.
What is included
- Unlimited products, several warehouses
- Multi-currency and B2B payments
- A buyer account and a wholesale account
- Prom and Rozetka APIs, comparison and search with suggestions
- We write the copy from your facts
- 4 design rounds
What is not
- A CRM of your own or dashboards with different logic belong to CRM or an app
- Maintaining a builder platform is not our format
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
CRM & automation
Leads from the site, Telegram, phone and email in one place, with a status and an owner. Processes stop living in a spreadsheet and in somebody's memory.
Automate what you already run — Lite. Your own database and pipeline — Standard. Plus an AI module — Premium.
from $2,410 (₴100,000)
A business not ready for its own system: processes on ready-made services.
What is included
- A process map and triggers on n8n / Make
- 1–2 integrations: Telegram, mail, CRM
- Alerts to managers, reporting inside the service
- No database of your own, no per-seat fee
- We write the copy from your facts
- 2 design rounds
What is not
- A CRM of your own with roles and dashboards is Standard
- AI analytics is Premium
30-day warranty · Payment 30/40/30
After launch: 1 month of Lite care
from $3,614 (₴150,000)
A company that needs its own system: pipeline, roles, reports, telephony.
What is included
- Your own CRM: pipeline, tasks, up to five roles
- Dashboards for managers
- Telephony, mail, site leads with their source
- Team training — two sessions
- We write the copy from your facts
- 3 design rounds
What is not
- A 1C contour is an option, priced on its own
- The AI module and unlimited roles are in Premium
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
from $6,024 (₴250,000)
The same custom CRM with an AI module: conversation analytics, forecasting, APIs.
What is included
- Everything from Standard
- An AI module: conversation analytics and forecasting
- Unlimited roles, extended APIs
- A mobile version of the dashboard
- We write the copy from your facts
- 4 design rounds
What is not
- A product built from scratch with its own logic is a web app
- Internal rules and owners are your side of the work
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
AI chat and bots
A chat on the site or in a messenger that answers the usual questions from your own data and hands the hard ones to a person. The AI invents nothing.
One channel on your texts — Lite. Two channels, RAG over documents and leads into a CRM — Standard. Actions inside your systems — Premium.
from $723 (₴30,000)
One entry point and the same questions every day.
What is included
- One channel: the site or Telegram
- Answers from your own texts and price list
- Handing the dialogue to a person
- Collecting contacts
- We write the copy from your facts
- 2 design rounds
What is not
- RAG over documents is in Standard
- Leads into a CRM is in Standard
30-day warranty · Payment 50/50
After launch: 1 month of Lite care
from $1,807 (₴75,000)
Two channels, documents that hold the answers, enquiries that must land in a CRM.
What is included
- Two channels: the site and Telegram
- RAG: answers out of your documents
- Dialogue history and a report on the questions
- A CRM integration
- We write the copy from your facts
- 3 design rounds
What is not
- Actions in 1C and booking are in Premium
- Viber and further channels as needed
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
from $3,614 (₴150,000)
A bot that acts, not only answers: booking, orders, 1C.
What is included
- Every channel (Viber if needed)
- Actions in the CRM and 1C: booking, orders
- Routing enquiries by department
- Conversation and conversion analytics
- We write the copy from your facts
- 4 design rounds
What is not
- It replaces no process: the bot works inside your CRM and 1C
- A system of record of your own belongs to CRM
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
Web app / SaaS
A product with logins, roles, dashboards and logic of its own: a panel, a service, an internal tool or a subscription platform.
Prove the idea — Lite (MVP). Subscriptions and several modules — Standard. A public API and load — Premium.
from $4,819 (₴200,000)
One module you can put in front of users in 10–14 weeks.
What is included
- One role, one core module
- One-off payment instead of a subscription
- A cloud deploy
- Basic testing
- We write the copy from your facts
- 2 design rounds
What is not
- Subscriptions and several modules are in Standard
- A public API and scaling are in Premium
30-day warranty · Payment 30/40/30
After launch: 1 month of Lite care
from $8,434 (₴350,000)
Several modules, roles and subscriptions — the product is already selling to someone.
What is included
- Up to three roles, several modules
- Subscriptions, invoices, an internal API
- Monitoring and automated tests
- Two or three kinds of dashboard
- We write the copy from your facts
- 3 design rounds
What is not
- A documented public API is in Premium
- Multi-tenancy and payouts are in Premium
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
from $14,458 (₴600,000)
A platform with third-party developers on the API, real load and payouts.
What is included
- Unlimited roles, the full platform
- A public API with documentation
- Multi-currency and payouts
- Scaling, redundancy, load testing, an SLA
- We write the copy from your facts
- 4 design rounds
What is not
- Marketing and selling the product is your side
- 24/7 user support is a separate agreement
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
Redesign
A site that still holds its rankings but looks its age: the interface, the speed and the conversion change, the URLs, structure and redirects do not.
A few blocks need freshening — Lite. A full redesign of up to 15 pages — Standard. 15+ with content migration — Premium.
from $241 (₴10,000)
The structure is fine; particular spots are not: the first screen, a form, the catalogue.
What is included
- Targeted block fixes
- A new UI without touching the structure
- Speed and responsive behaviour
- URLs unchanged
- We write the copy from your facts
- 2 design rounds
What is not
- A full redesign and new pages are in Standard
- A CMS migration is in Premium
30-day warranty · Payment 50/50
After launch: 1 month of Lite care
from $723 (₴30,000)
The whole site changes, up to 15 pages, copy and meta tags included.
What is included
- A new UI, copy, meta tags and markup
- URLs and 301s preserved
- An SEO audit before the start
- Four weeks of Search Console monitoring
- We write the copy from your facts
- 3 design rounds
What is not
- Content and CMS migration are in Premium
- A monthly ranking report is in Premium
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
from $1,446 (₴60,000)
A large site of 15+ pages that also needs its content moved.
What is included
- A bespoke UI with motion
- Content and CMS migration
- A full URL inventory and redirect map
- A monthly ranking report for three months
- We write the copy from your facts
- 4 design rounds
What is not
- A brand-new site — sometimes the honest answer is that it is cheaper
- Writing copy is its own job
30-day warranty · Payment 30/40/30
After launch: 6 months of Premium care
Site speed
An audit and a fix of loading speed: LCP, INP, CLS, images, scripts, fonts, hosting. The design stays if you like it.
An audit and eight hours of fixes — Lite. A full pass of up to 20 hours — Standard. Hosting, a CDN and reports — Premium.
from $241 (₴10,000)
Find the causes and remove the heaviest of it: images, scripts, caching.
What is included
- A Lighthouse and CrUX audit — free
- A fix list ranked by effect per hryvnia
- Up to 8 hours of work on the live site
- A Lighthouse report before and after
- We write the copy from your facts
- 2 design rounds
What is not
- Hosting, a CDN and real-user monitoring are in Premium
- A redesign is a different service
30-day warranty · Payment 50/50
After launch: 1 month of Lite care
from $723 (₴30,000)
Everything is slow: images, scripts, fonts and the rendering itself.
What is included
- LCP, INP and CLS across the site
- Images, scripts, fonts — up to 20 hours
- Core Web Vitals per page
- Checking that the result does not slide back
- We write the copy from your facts
- 3 design rounds
What is not
- Moving to other hosting and a CDN is in Premium
- Monthly reports are in Premium
30-day warranty · Payment 30/40/30
After launch: 2 months of Lite care
from $1,446 (₴60,000)
Speed is part of the revenue: a store, media, a lot of paid traffic.
What is included
- Hosting and a CDN for your project
- Real-user monitoring
- A monthly report for three months
- Everything from Standard
- We write the copy from your facts
- 4 design rounds
What is not
- Rebuilding logic and redesigns are their own directions
- The services themselves (hosting, CDN) are billed to you
30-day warranty · Payment 30/40/30
After launch: 3 months of Standard care
Website, booking and CRM: how they work together
A client finds the barbershop on Google and picks a barber and a time. The booking goes to the schedule and the CRM, the front desk and the barber get it in Telegram, and the client gets a reminder and an offer to come back.
-
What your customer sees
- Finds the barbershop in search and on maps
- Picks a barber and a free slot
- Gets a reminder and reschedules on their own
-
What runs inside
- Barbershop website with booking from $940 (₴39,000)
- Online booking and gift cards from $361 (₴15,000)
- Client CRM and barber schedule from $3,614 (₴150,000)
- Telegram bot and reminders from $2,410 (₴100,000)
The bundle has no price of its own: each part can be ordered separately, at the price of its tier.
-
What you get
- All bookings in one schedule
- Fewer no-shows thanks to reminders
- Repeat visits without front-desk calls
Bookings from DMs and calls were copied into a paper book.
Online booking by barber, Telegram reminders and a client CRM.
In the first 2–3 months 50–60% of bookings come through the site, no-shows drop by about a third, and 30–40% of clients rebook from a reminder.
A guide, not a promise: the actual figure depends on your niche, traffic and how fast your team replies.
Before you order a barbershop website — reviews from our clients
Quotes taken from working threads — rough edges included.
How we build a barbershop website: from brief to launch
Six steps from idea to launch — sequential, transparent and predictable.
Brief & analytics
We study your business, competitors and audience. Define goals and success metrics.
- Goals & metrics
- project map
- scope
- estimate
Prototype & design
We design the structure, create the UI concept and approve the visual language.
- UX prototype
- UI concept
- design system
- responsive
Development
Layout, code, content. Weekly progress demos keep you in the loop.
- Frontend
- business logic
- integrations
- headless CMS
Testing & QA
We check on real devices and browsers, fix edge cases and log the speed figures in a report.
- Cross-browser QA
- Core Web Vitals
- automated tests
- a11y
Launch
We deploy to production and connect the domain, SSL, analytics and monitoring.
- Deploy
- domain & SSL
- analytics
- 301 redirects
- SEO base
Growth & support
We keep growing the product: new features, A/B tests, speed improvements and a support plan with defined response times.
- Iterations
- A/B tests
- speed & conversion
- monitoring
- support
What we write into the contract
This list sits in the estimate and the contract — the manager repeats it on the call too.
A project starts at $506 (₴21,000)
Discuss the terms- A fixed estimate after the free brief
- Payment in stages 30/40/30, 50/50 on Lite
- Dated stages and a delivery date
- The warranty is 30 days, 60 on the corporate Standard and 90 on the Premium — defects free of charge, changes outside the tier billed separately
- Domain, hosting, code and access registered in your name
- Revisions built into each stage: the layout is approved before it is coded
- Agreement, invoice and act — the pack your accountant asks for
Questions about a barbershop website
Prices, timelines, paperwork and ownership — the 6 questions clients ask before they order.
Hi! I’m from the DEXA team. Pick a question — I’ll answer right away, no “a manager will call you back”.
How much does a barbershop website cost?
A business-card site with services, barbers and online booking is from $940 (₴39,000).
A chain or a shop with gift cards and its own CRM needs a corporate site; the CRM is from $3,614 (₴150,000).
We fix the amount after the brief; the exact price and timeline go into the contract.
How do I get more clients to my barbershop with a website?
New clients come from search, Google Maps and ads. The site makes them book: they see the price, the barber and a free slot.
For search we build service and neighbourhood pages; for repeat visits, reminders and a club.
What CRM or software does a barbershop need?
One that ties each booking to a barber, a client and a visit history. If you already use a booking app with an API, we connect it to the site.
If not, we build a simple CRM around your schedule with a Telegram bot.
Can I sell gift cards on the website?
Yes. The client picks an amount or a service, pays by card and gets the gift card by email, and the booking made with it lands in the CRM.
How long does a barbershop website take?
A business-card site takes 3–4 weeks, a Lite corporate site 3–4 weeks. Booking and the bot are built alongside the design.
The timeline is fixed in the contract.
We have a site, but everyone books in DMs. What do you do?
First we review the site and the booking path for free.
Often adding booking by barber and reminders is enough; if not, we rebuild it and keep the domain and Google rankings.
Useful for barbershops
Insights, case studies and guides from our team.
Online Booking With Prepayment for Service Businesses
How many clients salons, clinics and auto shops lose to busy phones and no-shows, how a live calendar with reminders and deposits works, and what to choose.
Read article
Repeat Customers: How to Bring Them Back to Your Site
A repeat sale costs far less than a new one. What works: loyalty programs, points, email chains, on-site widgets and the simple rituals that bring people back.
Read article
Local SEO: How to Get Your Business on Google Maps
A step-by-step local plan: Google Business Profile, city pages, NAP consistency, reviews, LocalBusiness markup and the link to your website.
Read articleNot a barbershop? Solutions for other niches
Ready-made scenarios for your case — with examples and indicative pricing.
- Websites · hospitality A website for a hotel that takes bookings around the clock See the solution
- Websites · finance A website for fintech and investment firms: trust and stability See the solution
- Websites · healthcare and dental A clinic website: booking a doctor without a call See the solution
- Websites · restaurants and cafés Restaurant website: menu, table booking and banquets See the solution
- Websites · online schools and courses Online school website: courses, syllabus and cohort sign-up See the solution
- Websites · real estate agencies Website and CRM for a real estate agency See the solution
- Websites · construction and renovation Construction company website: projects, calculator and quotes See the solution
- Websites · travel agencies Travel agency website: tour search, last-minute deals and matching See the solution
- Websites · cleaning Cleaning company website: price, time and payment without a call See the solution
- Websites · kindergartens Private kindergarten website: parents see prices and book a tour See the solution
- Websites · driving schools Driving school website: the course price before a call and online group sign-up See the solution
- E-commerce · marketplaces Marketplace development, turnkey See the solution
- CRM · wholesale & B2B A CRM for wholesale: the deal run from enquiry to payment See the solution
- E-commerce · beauty A cosmetics store that carries the buyer to checkout See the solution
- CRM · logistics A CRM for logistics: cargo tracking that ends the “where is my shipment” calls See the solution
- Site-card · legal services A lawyer’s site-card that shows the specialisation See the solution
- Landing · auto service A landing page for an auto shop that fills the schedule See the solution
- Websites · beauty salons A beauty salon website where clients book themselves See the solution
- Websites · psychologists and therapists A psychologist website: clients book without hesitating See the solution
Don’t know where to start? Let’s build the brief together
Answer a few questions and our builder assembles a complete, ready-to-share project brief — with a realistic budget range calculated from our real packages. Take it to us or to any studio.
~3 minutes · no email required to view your estimate
- 6 guided steps — goals, scope, design, budget
- Instant price range from real DEXA packages
- Downloadable, print-ready brief (PDF)